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That blog post is very interesting in number of ways!

The principles they enlisted

> Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need. – Tyler Durden, Fight Club

> Advertising isn't just the disruption of aesthetics, the insults to your intelligence and the interruption of your train of thought.

> Remember, when advertising is involved you the user are the product.

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That said, building a product and selling it for 19 Billion dollars in 2012 was essentially a success of capitalism over those principles. There shouldn't be any complaints, since FB didn't kill it, and the number of users kept increasing.




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